Dream Visits
Amsterdam has much to offer to its citizens and visitors - art, diversity, nature, connectivity, innovation and sustainable living. With a robust tourism sector and a conscious citizenry, the future of this lowland country is full of potential. How can we involve everyone to rediscover and contribute to the unique values of our city. This week we will look into the characteristics of our dream visitors and you can participate in a bunch of activities that make the future bright and balanced!
Creating meaningful visits has been at the core of the vision of Reinvent Tourism. By creating inspiring concepts and products we invite visitors and stakeholders of the tourism industry to make a positive impact (economically, ecologically and social) to the city and her residents. Through a series of fun activities we will look into the question “who are our dream visitors and what can they do?

What kind of dream visitor are you?
Let’s start with ourselves, how are we behaving in our own city. You care about the world and want to do your part in making it a better place. But where to start when there seem to be a million causes you could contribute to? Our quiz will help you find out which movements are most aligned with your values!
Dream visits - Activity Calender
Amsterdam has so much to offer to visitors - art, nature, connectivity, innovation and sustainable living. How can we invite visitors to contribute to our unique values and make a positive impact?
This week you can participate in a bunch of activities that make the future of tourism bright and balanced. Check out the program below!
